In this episode of The Social Selling Podcast, host Daniel Disney interviews Mason Cosby, host of Scrappy ABM, about his successful social selling strategies on LinkedIn. Mason shares how he has generated significant revenue without relying on viral content or a large following, focusing instead on consistent, meaningful engagement.
02:38 Mason's start on LinkedIn and initial failures
03:58 The importance of engaging with prospects' content
05:18 Balancing personal and professional content on LinkedIn
10:50 Mason's approach to converting connections into clients
16:40 Time commitment for social selling activities
18:39 Maintaining consistency in social selling efforts
23:39 The importance of patience and long-term commitment in social selling
Transcript not available.
LINKS MENTIONED
LinkedIn: https://www.linkedin.com/in/masoncosby/
TikTok: https://www.tiktok.com/@marketingmason
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