ABM in a Day Workshop June 23rd: Use code "25" to save your seat (and some money). ×

This episode was from a conversation between Matt Heinz and Mason Cosby on "ABM Maximum Results on a Minimal Budget."

Tune in to hear more about:
  • Marketing and sales role in serving the revenue team
  • Common reasons why marketing and sales don't operationally get along
  • How companies can start aligning their marketing and sales teams
  • Things to prioritize to drive short-term impact and the building blocks for long-term revenue impact