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Podcasts

Resources to help you launch (or level up) your account-based marketing program or podcast. 

Podcast cover: Episode 77. Event Activation Playbooks That Will Maximize Your Event ROI. Scrappy ABM with Mason Cosby in white text on dark green with a microphone illustration.

In this episode, host Mason Cosby dives into effective event activation strategies to generate revenue.

Podcast cover for Scrappy ABM with Mason Cosby, episode 76, titled Leveraging LinkedIn and Podcasts for Successful ABM Overseas with guest Tomasz Maciejewski. Illustration of a microphone on a dark green background.

This episode of Scrappy ABM features host Mason Cosby interviewing Tomasz Maciejewski, a LinkedIn trainer, B2B consultant, and founder of […]

Dark green podcast cover. Text: Episode 75. How Trigger Stacking Will Improve Your ABM Campaigns. Scrappy ABM with Mason Cosby. An illustrated vintage microphone is at the bottom right.

This episode of Scrappy ABM features a discussion between host Ariana Shannon, sales intel director of marketing, and guest Mason […]

Podcast episode 74 cover: Auditing LetterDrops Podcast and Content Engine with Parthi Loganathan from Scrappy ABM with Mason Cosby. Green background with a microphone icon.

In this episode of Scrappy ABM, host Mason Cosby interviews Parthi Loganathan, CEO and Founder of Letterdrop, to audit Parthi’s […]

Green graphic with text: Episode 73: A New Playbook You MUST HAVE For Re-Engaging Website Visitors. Scrappy ABM with Mason Cosby. Illustration of a microphone in the bottom right corner.

In this episode of Scrappy ABM, host Mason Cosby walks through a website re-engagement playbook using the 4D framework of […]

Podcast cover: Episode 72: Building Low Budget ABM Programs w/ Inherited Tech Stacks with Sarah Sehgal. Theres a microphone illustration and the podcast title Scrappy ABM with Mason Cosby on a dark green background.

In this episode of Scrappy ABM, Mason Cosby speaks with Sarah Sehgal, Director of Growth Marketing at OpenSesame, about strategies […]